Spotify isn't perfect. There's some great artists missing from its library like The Beatles, Bob Dylan and Led Zeppelin. Yesterday it was announced that Paul McCartney, who had some of his catalog on the streaming music service, has pulled all of his music including his new standards album. It's not surprising that an oldster such as McCartney would miss the signpost leading to the future. And just as some of the older musicians don't get Spotify, the older demo of music fans just don't get it either.
I just read a story about the growth of Spotify here in the United States, Spotify hits 3m subscribers to improve conversion rate. It looks as if Spotify's membership is beginning to accelerate. The number that struck me was that half of the Spotify customers who pay for the premium service are under 30. It tells me that the subscription fee of $10 a month isn't very objectionable. After all, twenty-somethings don't yet have a great deal of disposable income. Oldsters are late to adopt because they can't wrap their heads around new technologies as quickly.
Yet again I was surrounded by my peers at a Super Bowl party. The party was held at a friend's home. A friend who is a music fanatic, like myself, I might add. He had tunes playing before the game started. Unfortunately the music simply eminated from one room, where the stereo was located. There was no music in the kitchen where the majority of people always gather for a party. Why are some people still without distributed audio?
It is so easy these days to get music playing in any room you desire. And the options run from inexpensive to moderately expensive. And it is so worth it to have music, sports or even talk playing through out your abode as you go about living your life.
The perfect music source for distributed audio systems these days is a streaming music service such as Spotify. So I took a poll of the roughly 30 people attending the party, all of whom were over 50, to see how many had Spotify. The answer was none. It's mind boggling to me.
You'd think I were a bad salesman or something. After all, some of them had heard me speaking highly of Spotify over the past months. Here's what it is though. They are luddites. Most of them aren't on Facebook. They just don't seem to grasp the ease of obtaining this service and using it.
So I'm offering to set it up for them. And I'm offering to set it up for any of you who just don't feel you're technically savvy enough. I'll also come up with a proposal to get that music playing throughout your home. This is not some sales pitch. This is my life's mission, to enrich people's lives through the sharing of music. Let me help enrich your life.

If you have a question or if I may be of service email me at radiohannibal@gmail.com
John Hannibal